The Pinterest Manifestival

Every year Pinterest shows up at the Cannes Lions advertising festival, but this year we decided to do something a little different to stand out from the sea of other tech companies lining the croisette.

Introducing the Pinterest Manifestival: a place for advertisers and festival goers to step into the consumer journey on Pinterest IRL on the beach at Cannes, fit with a suite of interactive and engaging activations inspired by real pins and Pinterest trends, including real tattoos, tooth gems, a custom up-cycled jewelry station, and inventive cocktails and drinks.

Results
6000+ attendees

Role
Creative Director